Rifco Theatre Company
Rifco Theatre Company is Resident Company at Watford Palace Theatre.
Artistic Director, Pravesh Kumar founded Rifco Theatre Company in 1999. The company is an Arts Council funded National Portfolio Organisation, and since 2011, has been Resident Company at Watford Palace Theatre.
Rifco develops and produces new plays and musicals, touring nationally to some of the UK’s most prestigious regional theatres. They present theatre of scale and spectacle that is authentic, topical, thought-provoking, rich and entertaining which celebrates and reflects contemporary British Asian experiences, culture and society.
Their success lies in understanding their audience. A vital part of creating new work is through listening and working alongside British Asian communities. Kumar’s work is ‘homegrown’ and he believes in gently challenging perceptions and warmly reflecting the communities he knows.
Rifco is committed to diversifying the kind of work seen in our British theatres. We do this by commissioning British Asian playwrights and working with as many diverse actors, designers, directors that we can find. The company defines its work through five programme strands:
Rifco Theatre Company – new plays and musicals for the middle scale
Rifco Studio – new plays for the smaller scale
Rifco Associates – talent development programme
Rifco Digital – new creative content for distribution online
British Asian Festival - a multi-artform biennial festival that showcases the best of British Asian arts, culture and heritag